The secret formula of success in tourism

What you need to know to build, grow and monetize your business.

  • Learn from the best

    Hands-on insights from successful travel companies worldwide

  • Theoretically anchored

    Science backed knowledge, extracted and easy to understand

  • Step by step

    Build your company while studying. You decide the pace, time and location

There will never be a better timing to start a travel business

Position yourself for the future of tourism

Running a travel business used to be easy. You needed to be placed in a popular spot and just wait. Nowadays people plan their trips online, often months before they go. The internet is crowded and getting attention is hard for small destinations and companies.

How can you stand out from the crowd?

It is all about understanding the travelers and understanding the systems. Through many years in the industry, supplying tens of thousands of travelers and working with thousands of top companies, we started to see a pattern on what separates the successful from the less successful. 

When we started investigating this further, we wanted to learn more. We asked ourselves: what would happen if we combined the best practices from these patterns with scientific research? And not to forget the hands-on experience we've achieved from growing our own adventure business? The company have grown from its origin in a small fjord in Norway and now have more than 3000+ partners in 110 countries. 

During our amazing journey we've gotten to know amazing travel entrepreneurs that have shared their stories with us. Along the way we have also built a network of highly skilled industry experts that have helped us develop this course.

It's a step by step formula that works, and now we want to share it! 

We want to change tourism forever, so what can possibly be better than sharing the secrets to success with you! We want a green and sustainable wave of new travel companies to be the leading stars and the future of tourism.

The course material has also been fine-tuned by real clients, and we are all really excited to help you kick start your travel business. 

We have extracted the information you need into short and understandable lessons, followed with a handy step-by-step handbook. You can actually use this to develop your business while studying.

(PS: This training presumes that you're ready to create a company or tourism product so you can leverage your time and make a healthy multiple of what you're making now. If you're not ready, you should wait)

We have learned that there are far more clients than services to help them, and if you follow our proven methods you will have an far easier road to start your business than we did. 

People learn from mistakes, but it is much better to dodge a few of them :) 

This is the time to take position.

Are you ready?

This is included

This is a result based course with learning content backed by science, combined with hands-on experience and skill sets from the tourism industry.

  • 40 short video lessons and 40+ pages of text.

  • E-book with content, to-do-lists and templates

  • 6 Quizzes to test your progress

  • 100+ links to useful online resources

Course curriculum

  • 1

    Introduction to the course

  • 2

    Chapter 1: Understanding tourism

  • 3

    Chapter 2: Business concept development

    • Make your passion for travel a profitable business

      FREE PREVIEW
    • Follow your passion

    • Passion + a need in the market = success!

    • How to pick your niche market

      FREE PREVIEW
    • So you have decided what to do, but are anyone willing to buy from you?

    • How to do market research

    • How will you make money?

    • Business model template

    • How to create a business model

    • The point of no return

    • How to formalize the business

    • Do you know what you want to build?

    • How to scale a small business

    • How to get more hands and heads

    • 9 steps to building a strong team

    • Pull in the same direction.

    • Easy steps to make your business more eco-friendly

    • Test yourself

    • Get your ship rolling.

  • 4

    Chapter 3: Product development

    • Service vs experience

      FREE PREVIEW
    • The experience economy

      FREE PREVIEW
    • How to create experiences that last

    • Experience design theory

    • The first steps to creating world class products

    • Connect your products with the visitors emotions

    • Remember when in business, you need to make business

    • How to price your products

    • Finding the perfect balance

    • How to package tourism products

    • Failing to plan is planning to fail

    • How to build itineraries like Hollywood movies

    • Removing dead weight

    • Make your experience product scalable

    • Test yourself

    • Get ready to tell the world

  • 5

    Chapter 4: Branding and storytelling

    • Those who tell the stories rule the world

      FREE PREVIEW
    • How to create customer personas

    • Always deliver what you promise, but never promise more than you can deliver

    • Branding basics

    • Nobody reads ads. People read what interests them. Sometimes, it’s an ad.

    • 3 steps to creating a marketing story

    • Keep it simple, stupid

    • How to write like a journalist

    • Where will you deliver your content?

    • Paid, owned and earned media

    • Doing good, is good for your reputation

    • Sustainability is the new luxury

    • Content is King

    • How to use content marketing strategically

    • Test yourself

    • Get ready to welcome new customers

  • 6

    Chapter 5: Sales and marketing

    • Sales for non-salespeople

      FREE PREVIEW
    • Basic sales strategy

    • Understanding contact points

    • The customer journey

    • Who's the boss?

    • Understanding sales funnels

    • Getting traffic to your website.

    • Search Engine Optimization

    • Understanding paid search campaigns

    • Liberate your time. Automate your processes

    • Marketing automation

    • Offline strategies and partnerships

    • How to sell experiences via partnerships

    • Test yourself

    • A new world is opening up for you

  • 7

    Bonus chapter: Technology

    • The digital revolution

      FREE PREVIEW
    • Introduction to technology in tourism

    • How technology can help your business

    • How to implement new technology

    • What technology should my company start with?

  • 8

    The world is yours

    • Your new journey starts now

Reviews

See what our previous students say

5 star rating

amazing course

Julie Barry

I really loved doing this- I've learn so much, and it's engaging at the same time. Thank you very much!

I really loved doing this- I've learn so much, and it's engaging at the same time. Thank you very much!

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5 star rating

Awesome Course!!!

mariyam Nashfa

I have been thinking of opening a Travel agency this year and i really learned a lot from this course. Thank you for keeping it simple and making it easier to understand. Thank you for your hard work. :) 5 star rating for this course.

I have been thinking of opening a Travel agency this year and i really learned a lot from this course. Thank you for keeping it simple and making it easier to understand. Thank you for your hard work. :) 5 star rating for this course.

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5 star rating

Worth it!!!

Amos Neupane

The course was amazing, I never felt bored while learning. This will be surely handy to many startups. Thank you for this opportunity.

The course was amazing, I never felt bored while learning. This will be surely handy to many startups. Thank you for this opportunity.

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5 star rating

Very helpful for all travel businesses, very simple and easy teaching technique, totally recommended!

Fatmir Aliko

We are a tour operator company based in Albania and we arrange private tours for foreign tourists who want to visit and know our country. We are in the early years of business and being young in the market we have not always made the right decisio...

Read More

We are a tour operator company based in Albania and we arrange private tours for foreign tourists who want to visit and know our country. We are in the early years of business and being young in the market we have not always made the right decisions or always acted correctly. So we needed to learn and focus more on our work. We've tried many online courses that didn't work and were a waste of time and money, but the same did not happen with Travelopment. I totally recommend this course for any travel business that is in the first steps and want to grow a healthy, successful and long-lasting business from the beginning. The Travelopment Course covers all stages in 360 degree, from theoretical concepts, business plan, product development, marketing, sales and technology, making it very easy to learn, through short and non-tiring texts, and videos with very practical examples. In my opinion it's a total must!

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5 star rating

Informative

javar richards

I've learned so much from this and will most definitely put it to gud use

I've learned so much from this and will most definitely put it to gud use

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4 star rating

Clear and easy to understand and remember

Jonah Nyathi

Simple and straight forward but very educative and life changing at the same time. Does not include unnecessary bulk and jargon that hinder understanding of lessons. Also very practical and easy to follow and implement. Very good I must say.

Simple and straight forward but very educative and life changing at the same time. Does not include unnecessary bulk and jargon that hinder understanding of lessons. Also very practical and easy to follow and implement. Very good I must say.

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5 star rating

Highly recommend

Sharifah Dawkins

I’m a young entrepreneur looking to venture into the tourism industry This course was very informative Half of the things that were highlighted I never even put into consideration Came here half clueless left informed👍🏽

I’m a young entrepreneur looking to venture into the tourism industry This course was very informative Half of the things that were highlighted I never even put into consideration Came here half clueless left informed👍🏽

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5 star rating

Great insight for beginners!

Naomi Davidson

Very easy step by step insight to travel and tourism. Im very glad i came across this course!

Very easy step by step insight to travel and tourism. Im very glad i came across this course!

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5 star rating

Very helpful for all travel businesses, very simple and easy teaching technique, totally recommended!

Fatmir Aliko

We are a tour operator company based in Albania and we arrange private tours for foreign tourists who want to visit and know our country. We are in the early years of business and being young in the market we have not always made the right decisio...

Read More

We are a tour operator company based in Albania and we arrange private tours for foreign tourists who want to visit and know our country. We are in the early years of business and being young in the market we have not always made the right decisions or always acted correctly. So we needed to learn and focus more on our work. We've tried many online courses that didn't work and were a waste of time and money, but the same did not happen with Travelopment. I totally recommend this course for any travel business that is in the first steps and want to grow a healthy, successful and long-lasting business from the beginning. The Travelopment Course covers all stages in 360 degree, from theoretical concepts, business plan, product development, marketing, sales and technology, making it very easy to learn, through short and non-tiring texts, and videos with very practical examples. In my opinion it's a total must!

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FAQ

  • When does the course start?

    Actually you can enroll at any time. When your payment is finalized you are ready to start.

  • How long will it take to complete the course?

    To read the content and watch the videos would only take a couple of hours. But if you want to implement the lessons learned into your business, you should use the included step by step handbook and do it properly. This could take a few days and it can take weeks. How much time you spend on this course depends on your level of commitment your ambitions and the needs of your business.

  • Will my business be successful after the course?

    The course is designed to provide you with important knowledge, tips and tools you will need to start and grow a travel business. If you complete the full course and follow the steps in the handbook your odds for success will increase dramatically. If you actually will be successful will depend on your commitment and persistence to work hard over time. If you do that and are able to gain new knowledge on the road, you are heading in the right direction. It is up to you!

  • Does it matter in what country I am based?

    You can enroll our courses from any destination. In fact our students come from more than 172 different countries.

  • Do I receive a certificate after completing the course?

    Yes, after you have completed the course, you’ll receive a completion certificate.

It's hard to succeed in tourism today

We've asked thousands of entrepreneurs about their painpoints in todays travel industry

These are their main struggles

  1. It is hard to get attention. How can you reach the right clients at the right time when everyone is shouting at the same time?
  2. Too much information. It is hard to navigate steadily and divide right from wrong in the jungle of buzz-words, complicated reports and fake-news?
  3. Traditional education is expensive and time-demanding. Who can find time and resources while running a business.
  4. What you learn is soon outdated. Learning is a life-long process and should be updated frequently in a fast changing world. 
  5.  What you've tried so far is not working. You need a concrete plan to grow your business, a proven path to success.
  6. The tools out there are expensive and don't fit. It seems everything are made for everyone else.
  7. You can't find a good enough way to professionalize your team. They have different needs and should be treated as individuals.


These issues creates a knowledge gap. The big get bigger while local companies are left behind.

Are you ready?

The biggest obstacle is actually to start